The Bull's-eye Team

Our network of talented writers, editors, and designers can bring together the right combination of skills for your communications project. In addition to our principal players listed here, we’ll bring in additional writers and designers with specialized knowledge when necessary.

Neil Rhein

Neil founded Bull's-eye in 2005 to serve the unique communications needs of financial services companies. Today, Neil offers services to any business or organization looking to develop communications that will hit the mark with a target audience.

Prior to launching Bull's-eye, Neil was vice president and editor of Fidelity Investor's Quarterly Magazine and Fidelity Outlook Magazine. He earned his Series 7 and Series 8 securities licenses and worked in marketing communications and client support positions at Fidelity, Smith Barney, and Dean Witter. Neil earned a BA in Communications from the University of Massachusetts at Amherst and a Master's degree in business communications and public relations from Emerson College.

When he's not writing, editing, and managing projects for his clients, Neil enjoys basketball, golf, tennis, and goofing around with his wife and kids. He is also active in his community and serves as Chairman of Keep Mansfield Beautiful, a community organization dedicated to making Mansfield, Massachusetts a more beautiful place to live, work, and play. He also serves on the Board of Directors for Project Green Schools.

Editorial Services

Russell Wild

Russell is a fee-only financial planner and independent registered investment advisor based in Allentown, Pennsylvania. He is also an accomplished financial journalist who contributes regularly to many national magazines, including AARP The Magazine, AARP Bulletin, Wealth Manager, and Financial Planning. In addition, he is the author of more than a dozen books, including, most recently, Exchange-Traded Funds for Dummies (Wiley, 2006), and Bond Investing for Dummies (Wiley, 2007).

Soula Jones Stefanopoulos

Soula can breath new life into any topic, from bond investing to dating in DC. She was founding editor of Louis Rukeyser’s Wall Street, the most popular personal-investing newsletter in the U.S. during the 1990s. She was also the Seattle correspondent for Bloomberg News and instrumental in launching the consulting business of the Russian Far East Advisory Group. Her most recent desk job: finance and technology editor at the OECD (Organization for Economic Cooperation and Development) in Paris, France.

Sue Khodarahmi

Sue has been working in business and trade publishing for more than 15 years. As an editor, copyeditor, and writer, she has helped to produce dozens of publications and integrated marketing communications programs for organizations like CXO Media, Fidelity Investments, Forbes Custom Media, IABC’s Communication World, and the University of Miami. Sue holds a Master’s degree in communications management from Simmons College in Boston and lives outside.

Nancy Opiela

Based in Medfield, Mass., Nancy has specialized in writing for the financial services industry over the past 16 years. She specializes in topics ranging from institutional money management to personal finance. Nancy has written for the Financial Planning Association's, Journal of Financial Planning and Solutions, the CFA Institute’s CFA Magazine, Bank of America, and AARP, among others.

Katrina O’Brien

Katrina offers fact checking, reprint permissions, image and text search, cataloging and research services. Based in Portland, OR, she has helped businesses, publishers, editors, authors, and non-profits such as Publications International, Mindworks Media Group, American Airlines, and Collin Youngclaus get their projects up and running by bringing together accuracy, knowledge, organization and creativity to give each client specialized results.

Creative Design Services

Kathleen Lauchlan

With over twenty years of experience building brands through creative, thoughtful design, Kathleen brings innovation and passion for the creative process to each relationship. Kathleen has held roles as Creative Director for some of the nation's leading financial services and publishing companies, including Standard & Poor's, McGraw Hill, and John Hancock. Her experience within both corporate and entrepreneurial level companies has afforded her the opportunity to work on projects of all scopes and sizes, from small company identities, to large, integrated media campaigns and global, enterprise-wide web site designs. As a Masters Fellow with the Savannah College of Art & Design, her award-winning design work continues to evolve, enabling her to drive creative excellence for her clients to ever-higher standards.

John Hall

John has nearly 20 years of experience as an art director, and has designed many award-winning books and magazines. He was the founding design director of Experience magazine, a career and lifestyle publication for young professionals. The 1 million-circulation magazine was honored as a national finalist for Best New Magazine Design in the 2000 Folio: Ozzie Awards, and featured in Print’s Regional Design Annual. He also served as the senior art director for Continental, the in-flight magazine of Continental Airlines, and art-directed Running Times, a national running magazine. John is a member of the Boston chapter of the AIGA, the professional association for design.